SEO & GEO

Getting found on Google and by AI search engines. Technical SEO, local search optimization, Google Business Profile strategy, and generative engine optimization for Iowa businesses.

Posts in SEO & GEO

SEO & GEO

5 Local SEO Wins for Iowa Businesses

Stop losing local customers! Our latest guide breaks down 5 essential Local SEO wins specifically for Iowa businesses. From Google Business Profile optimization to hyper-local content strategies, we show you how to dominate the local map pack. Check out the full breakdown on our blog and see how Team 218 Web Services can help you rank. #LocalSEO #IowaBusiness #Team218

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SEO & GEO

Recent Google Algorithm Changes 2025 | SERP Impact & SEO Tips

Recent Google Algorithm Changes in 2025: How They’re Shaking Up SERP and What It Means for Your Business In the fast-paced world of search engine optimization (SEO), staying ahead of Google’s algorithm updates is crucial for maintaining visibility in search engine results pages (SERP). As we wrap up 2025, several core updates have rolled out, […]

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SEO & GEO

Technical SEO Audits & Fixes: Pro Guide + Case Study

Technical SEO Audits & Fixes: The Complete Professional Guide (with Real Case Study)   Audience: SEO practitioners and technical SEOs who live in Screaming Frog, GSC, and server logs. Content and links can’t carry a site if search engines can’t efficiently discover, crawl, render, and index its pages. That’s where technical SEO earns its keep. […]

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SEO & GEO

Maximize Local SEO with GBP Features: Iowa Case Study

Maximizing Local SEO with GBP Features: Iowa Case Study Introduction Did you know 46% of Google searches are for local businesses? Optimizing your Google Business Profile (GBP) with advanced features can make your Iowa business stand out in local search results. Why It Matters: Using advanced Google Business Profile features in Iowa helps small businesses […]

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SEO & GEO

March 2025 Google Core Update: Boost Your Iowa Business Rankings

March 2025 Google Core Update: What Iowa Businesses Need to Know to Thrive Online Google’s March 2025 Core Update has just dropped, rattling the digital world like a thunderstorm over Iowa’s rolling hills. For local businesses, this isn’t just another tech blip—it’s a chance to rise above the noise and capture clicks that turn into […]

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SEO & GEO

Why Small Businesses Need a Blog (Like, Yesterday)

Why Small Businesses Need a Blog (Like, Yesterday) Running a small business is tough. You’re juggling sales, marketing, customer service, and—oh yeah—trying to actually make money. But if you’re not blogging, you’re missing out on one of the cheapest and most effective ways to attract new customers and grow your brand. Let’s break it down. […]

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