How do I get a great Domain?

Put some thought into choosing a domain name. Once you are online it’s difficult to change your domain name so choose wisely. Try to find a domain name that reflects your business name or industry. Shorter domain names are becoming harder to find, especially in the .com TLD (Top Level Domain) arena. It’s unlikely you will find your perfect domain name available. Now’s the time to get creative and try some new naming combinations. Shorter is better but… there’s nothing wrong with longer domain names as long as they’re easy to remember. Don’t forget, you will need to be able to tell someone the URL of your site. The longer it is, the more likely you’ll have to spell it out. Telling someone your website is www.mysite.com is a lot easier than www.myown-great-website.com. Once you find the perfect domain name you’ll need to register (buy) it. We recommend initially registering your new domain for 5 years. The length will help a bit in your SEO efforts. Every little bit helps, especially with a brand new website.

Web Hosting - What do I need?

Website hosting plays an important role in the success of your website. This is not the place to skimp to save a few bucks. Regardless of how much optimizing you do on your website, being saddled with slow hosting will kill your page load speeds. TTFB (Time To First Byte) is a crucial measurement and you want it under 200 milliseconds. Match your hosting to your anticipated needs. Don’t buy dedicated hosting for a small blog type website. Don’t go with the cheapest shared hosting for an e-commerce website. Be realistic in evaluating your expected traffic when selecting hosting. You want your site to load fast. You want a reliable host with customer service you can count on. Trust me, you will need it. All the major web hosting vendors have several hosting plans to choose from. They will help you choose and the good ones will set things up for you.

Can my website be #1 on Google?

The simple answer is… that depends. It can take up to 6 months for a brand new website to start showing up in search results. There are things that can be done to speed that process along and we utilize many of them during our design process. You could supplement Organic SEO efforts with PPC (Pay Per Click) marketing such as Google’s AdWords. The search terms you are trying to rank for affect your results. Too Generic and you’ll be competing with millions of other websites. Too specific and people may never search for that search term. We evaluate your demographics, products, search terms, and location to come up with the right search terms. That may have to be repeated many times in order to get your rank to move. There are people out there who will tell you they can make your website rank right up there at the top of the search rankings. You should be wary of anyone who makes promises like that – in fact, RUN.

How do I make the most of Google My Business

type of reward for a review though. Google won’t like that and you will likely suffer the consequences. GMB is working their way towards having everything a potential customer of yours would need without leaving GMB to visit your website. Remember Google’s main interest is…Google – not you.

What WordPress Plugins do you recommend?

WordPress is a pretty good platform right out of the box but most of the time you’ll find one or more plugins in use. A WordPress plugin is a piece of software used to extend the functionality of WordPress or add new features to it. WordPress plugins can be found in the WordPress plugin repository as well as from outside vendors. Many plugins are free, some are available with a free version and then charge for additional functions. WordPress plugins are always a trade off. You’re gaining some type of additional functionality but you’re sacrificing size or speed. Plan your use of plugins carefully and evaluate whether the plugin you’re considering is worth the additional code overhead it might bring with it. Bloated WordPress websites are a common occurrence and are partially responsible for giving WordPress a bad image in terms of website speed. Here’s a list of the plugins in use on this website. Admin Menu Editor Asset CleanUp: Page Speed Booster Divi Toolbox Forminator InfiniteWP – Client iThemes Security Knowledge Base for Documents and FAQs NitroPack PixelYourSite Rank Math SEO reSmush.it Image Optimizer UpdraftPlus – Backup/Restore WP Mail SMTP WPCal.io – Easy Meeting Scheduler

Team 218 Knowledge Base

Knowledge Base | Sharing Our Knowledge

Didn’t Find An Answer

If you can’t find the answer you’re looking for in our Knowledge Base, ask your question here and we’ll do our best to answer it.